Alliance Offers Expanded Market Analytic Services to Retailers
NAI Global, the world’s premier managed network of commercial real estate firms and one of the largest real estate services providers worldwide, announced today it has formed an alliance with Site Analytics Co., a site selection consulting firm, to offer expanded market analytics services to NAI retail professionals.
Founded in 1995, Site Analytics advises brokers, retailers and landlords on growth-related strategic issues. Their customized reports and models employ sophisticated analytic techniques to provide unique insights that help clients resolve the tough questions they face on a daily basis. Adapting these tools—in consultation with NAI Global’s Market Analytics team—for use by NAI retail professionals, Site Analytics’ range of services helps brokers provide the best possible advice to their clients and improve the site selection process.
“Site Analytics is a market innovator and respected service provider in the U.S.,” said George Anderson, Vice President of NAI Global Market Analytics. “This alliance will expand the reach of the Market Analytics team, and enhance this key service offering for our clients.”
Throughout 2009 Site Analytics will create and implement new products tailored specifically for NAI Global’s managed network, with the first set launching in May prior to ICSC RECON Global Retail Real Estate Convention. Some of these custom products help retail brokers determine how to most effectively identify prospective tenants and market a property. Others help NAI brokers advise their retail clients on the best markets and sites for their expansion or contraction efforts.
“Site Analytics is proud to be an Alliance Partner of NAI Global,” said Adam Epstein, President of Site Analytics Co. “Especially in times like these, it’s important to ensure that clients are making a fully-informed decision. We are pleased that NAI brokers, who are often acknowledged as the leading experts in their home markets, will be enhancing the services they offer their clients with the addition of our customized analyses.”
Site Analytics Co. is based in New York City, and will work with NAI Global’s offices both across the United States and internationally. Headquartered in Princeton, New Jersey, NAI Global manages a network of 325 offices and 5,000 professionals in 55 countries across the globe.
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